Founded: 1939 (ESTABLISHED FACT) Location: Gimli, Manitoba, Canada (Gimli Distillery) Founder: Created by Seagram’s for King George VI’s 1939 royal tour of Canada
Crown Royal was created in 1939 by Seagram’s to commemorate the royal visit of King George VI and Queen Elizabeth to Canada. It was initially available only in Canada. The brand features a distinctive crown-shaped bottle and bag. Production moved to Diageo’s Gimli Distillery in Manitoba after Seagram’s dissolution. (source: Wikipedia)
Signature style: Smooth, approachable blend — caramel, vanilla, oak, gentle spice, light fruit.
Famous expressions: Crown Royal Deluxe, Crown Royal Black, Crown Royal Northern Harvest Rye, Crown Royal XR, Crown Royal Apple.
Trivia: Crown Royal was originally created as a gift for King George VI’s 1939 visit to Canada — the only whisky created for a royal tour. — ESTABLISHED FACT